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Arguably one of the biggest new brands to hit the plus size scene in 2016 was CowCow. Plus size bloggers discovered them on Amazon store and shared their bargains, and their popularity spiraled like nothing I’ve ever seen before. CowCow embraced the plus size community right back, extending their sizing, increasing their designs availability in plus sizes, and even getting themselves a whole bunch of plus size brand ambassadors (Disclaimer : I’m a Plus Cutie for CowCow!). They’ve found a gap in the plus market and have run wild with it, quickly becoming a blogger favourite. They have some incredible dresses and designs, as well as some issues, so here are some CowCow faves, and some handy hints!
So first of all, my absolute favourite style from CowCow is their classic skater dress style. On their website and Amazon store it can be a little tricky to tell which style is which, but the skater style is the one with the model holding her full skirt out to elbow height, not just flaring a little bit out. I have this style dress in a bunch of different patterns and they have become my go to night out look. They are super stretchy, so if on the Amazon store you are sized out, you might be able to get away with a size smaller. The fabric is nice and lightweight making it perfect for dancing the night away and still being comfortable and cute! I’ve only tried the sleeveless styles, but need a long sleeve version for winter ASAP! Look how good Sophie looks in hers!
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The other style dress is more of an A-line fit. I have a couple of these but don’t tend to reach for them as much as the skater style because at 5ft 11, I am definitely pushing the boundaries of decency in terms of length when I wear one! If you love to get your thighs out and are comfortable with a more figure skimming look they are great fun. They are made of the same stretchy fabric as the skater dresses so are just as comfy and easy to wear.
The skirts! I’ve tried one CowCow skirt so far and I absolutely love it. It’s a great length on me and I get compliments every time I wear it. The elasticated waist isn’t pinchy and like all the other pieces I have from them, it washes so well. I got a size down than my usual in this because it was what was in stock, and it was a great fit on me. The one I have is a waffle texture fabric from their own website, but I know the ones from the Amazon store are the normal stretchy fabric.
And the one fail I’ve had so far, has to be the leggings. I had so much hope for them because the prints are stunning, but it was not meant to be. They are very obviously a straight size pattern that has just been made bigger to try and fit a plus size body. It doesn’t work like that. They didn’t cover my butt and were just desperate to slide down, not what you want in leggings. I don’t recommend these as they are right now, hopefully they’ll fix this soon!
One of the big questions I see is asking what the difference is between their Amazon store, and their own webstore. Their Amazon is all pre-made designs of their own, so the pieces are ready to go and mass produced, hence the cheaper price point. The pieces on their website are printed to order, and the prints themselves are designed by independent artists who upload their work to CowCow. When you buy those designs you are not only getting a fun outfit to wear, but are supporting an indy artist which is awesome. They are pricier, but the prints are incredible and well worth it. I’ve never been charged custom fees so far with my orders (they ship from China), and I haven’t known anyone else who has been either, so I can’t comment on how much they might be. I haven’t had any problems with their sizing, but I know other people have found it a little bit hit and miss, with the fabric being so stretchy most things can be made to work though!
CowCow are a plus size blogger obsession, and it’s easy to see why. I can’t wait to get my mitts on more!